Is Sales a respected profession?
Throughout my professional journey, I have witnessed the transformation of the Sales profession. Initially, it was a Sellers' market where supply often fell short of demand. However, the landscape has shifted, and we now find ourselves in a Buyers' market with supply often exceeding demand. This shift underscores the importance of a skilled Sales team. Today, capturing market share is paramount. A good product and a competent sales team can win half the battle. Consequently, corporations are heavily investing in the training and development of their Salesforce. The Sales profession has evolved significantly since I began my career, becoming more structured and scientific. It now demands the most knowledgeable and competent individuals. But why hasn't Sales been the profession of choice? Before addressing this question, let's define who a salesperson is. All of us play the role of a salesperson at some point, whether in our family, society, or profession. Selling is...